The United States Cold Pressed Juice Market is characterized by rapidly evolving consumer preferences toward clean-label, nutrient-dense beverages. Strong market drivers—such as health consciousness and on-the-go lifestyles—are reshaping market dynamics and fueling industry trends in 2024 and 2025. Advanced extraction technologies and strategic market research are guiding business growth and refining United States Cold Pressed Juice Market segments to capture emerging market opportunities.



Market Size and Overview


The United States Cold Pressed Juice Market is estimated to be valued at USD 248.3 Mn in 2025 and is expected to reach USD 422.8 Mn by 2032, growing at a compound annual growth rate (CAGR) of 7.9% from 2025 to 2032.


Rising consumer spending on functional beverages is expanding the industry size and driving robust market growth strategies.

• Surge in e-commerce distribution channels and cold-chain logistics enhancements is broadening the market scope and unlocking new market opportunities.

Our market report underscores increasing investments in organic certification and sustainable packaging as key market trends shaping market revenue projections for the United States Cold Pressed Juice Market.



Current Event & Its Impact on Market


Major events along with real-world use case explanation in short to be covered in subevent

A. Regional: California Water Restrictions – Potential impact on Market

B. Nano-level: Startup Juice Subscription Boom – Potential impact on Market

A. Technological: AI-Driven Quality Control Implementation – Potential impact on Market

II. Major events along with real-world use case explanation in short to be covered in subevent

A. Macro-level: US–China Tariff Adjustments on Glass Bottles – Potential impact on Market

B. Macro-economic: Inflation-Driven Raw Material Cost Rise – Potential impact on Market

A. Industry: Launch of National “Healthy Beverage” Campaign – Potential impact on Market



Impact of Geopolitical Situation on Supply Chain


A 2024 real-use case involves US–Mexico border policies affecting glass supply:

• New border inspections increased average lead times by 15%, straining cold-chain scheduling.

• Higher import tariffs on European glass sent market revenue erosion of nearly 3% for key producers.

• Bottleneck at border crossings amplified market restraints, leading to spot shortages of 250 ml and 500 ml bottles.

• Some manufacturers pivoted to domestic recycled-glass suppliers, sustaining business growth but incurring 8% higher unit costs and realigning market share tactics.



SWOT Analysis


Strengths

• High nutrient retention via cold-pressed extraction enhances product differentiation and market share gains.

• Premium price position supported by perceived health benefits drives strong market revenue streams.

• Diverse product segments—green, fruit-blend and root-vegetable juices—expand market scope.

Weaknesses

• Limited shelf life (5–7 days) raises distribution costs and supply chain complexity.

• Dependence on seasonal produce induces supply volatility, impacting market growth.

• High capital expenditure on cold-chain infrastructure restricts small-scale entrants.

Opportunities

• Expansion in direct-to-consumer subscription models unlocking new market dynamics.

• Collaboration with fitness and wellness brands can broaden market segments.

• Emergence of functional add-ins (collagen, adaptogens) driving market innovation.

Threats

• Intensifying competition from shelf-stable pressed-juice alternatives could erode market share.

• Regulatory scrutiny on labeling and sugar content poses market challenges.

• Price sensitivity amid economic downturns may curb consumer willingness to pay premium prices.



Key Players


The Hain Celestial Group, Inc.

• Evolution Fresh Inc.

• Suja Life, LLC

• Pressed Juicery Inc.

• Liquiteria Inc.

• Raw Generation, LLC

• Blueprint Juice, Inc.

• Nékter Juice Bar

• Juice Press Energy Bar, Inc.

• Daily Greens, LLC

• Pure Green

• Organic Avenue

Strategic Activities

• Evolution Fresh partnered with a cold-chain IoT firm in 2025, reducing spoilage by 12% and boosting market insights on shelf-life.

• Suja Life invested USD 5 Mn in automated bottling lines in 2024, cutting labor costs by 18% and enhancing production capacity.

• Pressed Juicery launched a shelf-stable line in 2025, unlocking new distribution channels and increasing market companies' penetration by 8%.



FAQs


Who are the dominant players in the United States Cold Pressed Juice Market?

– The Hain Celestial Group, Evolution Fresh, Suja Life and Pressed Juicery lead based on distribution reach and product portfolios.

2. What will be the size of the United States Cold Pressed Juice Market in the coming years?

– Market size is forecast to grow from USD 248.3 Mn in 2025 to USD 422.8 Mn by 2032 at a 7.9% CAGR.

3. Which end-user segment has the largest growth opportunity?

– E-commerce subscriptions and health-club partnerships are driving the highest growth among direct-to-consumer channels.

4. How will market development trends evolve over the next five years?

– Trends will focus on functional ingredients, sustainability in packaging, AI-driven quality control, and expansion of cold-chain logistics.

5. What is the nature of the competitive landscape and challenges in the United States Cold Pressed Juice Market?

– Competition is intensifying around innovation in functional blends, cost pressures from short shelf life, and regulatory compliance on labeling.

6. What go-to-market strategies are commonly adopted in the United States Cold Pressed Juice Market?

– Brands leverage direct-to-consumer subscriptions, fitness and wellness partnerships, regional distribution hubs, and digital marketing to optimize market share.


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Author Bio:

Money Singh is a seasoned content writer with over four years of experience in the market research sector. Her expertise spans various industries, including food and beverages, biotechnology, chemical and materials, defense and aerospace, consumer goods, etc. (https://www.linkedin.com/in/money-singh-590844163)